Legal
Last updated: March 15, 2026
Markum ("we," "our," or "Company") operates a project management and client tracking platform designed for creative agencies and freelancers. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our service.
Scope: This policy applies to all visitors and users of markum.io and our Markum service (the "Service").
Full name, email address, company name, job title, phone number (optional), password and authentication credentials, billing address and payment information (processed through Stripe).
Project details, timelines, task descriptions, client information, team member information, comments, notes, messages, and uploaded files related to projects.
Log data including IP address, browser type, operating system, pages visited, time spent on pages, referring URLs, device information, and cookies (see Section 5).
When you cancel your subscription, we provide an optional form where you may share the reason for your cancellation and any additional feedback. Submitting this information is entirely voluntary - your cancellation is processed regardless of whether you respond.
What we collect: If you choose to respond, we collect your selected cancellation reason and any written feedback you provide at that time.
Why we collect it: We use this information to improve our products and to potentially offer you personalized re-engagement offers, discounts, or product updates based on the reason you shared.
Legal basis (GDPR): Legitimate interest (GDPR Art. 6(1)(f)). Analyzing voluntary cancellation feedback and conducting proportionate win-back outreach is a legitimate commercial interest that does not override your rights, given the data is limited, non-sensitive, and voluntarily provided.
Retention: This data is retained for 24 months from your cancellation date. After 24 months, it is automatically and permanently deleted from our systems.
Your rights: You may request deletion of your cancellation feedback at any time by contacting us at privacy@markum.io. Deletion requests are honored within 30 days. EU/EEA residents have the right to object to this processing at any time under GDPR Art. 21.
| Processing Activity | Legal Basis |
|---|---|
| Account creation, service delivery, billing | Contract performance - Art. 6(1)(b) |
| Analytics, usage data, service improvement | Legitimate interest - Art. 6(1)(f) |
| Transactional emails | Contract performance - Art. 6(1)(b) |
| Marketing/promotional emails | Consent - Art. 6(1)(a) |
| Fraud prevention and security | Legitimate interest - Art. 6(1)(f) |
| Legal compliance obligations | Legal obligation - Art. 6(1)(c) |
| Cancellation feedback | Legitimate interest - Art. 6(1)(f) |
We do not sell or rent your personal information to third parties for marketing purposes.
We use cookies and similar technologies (local storage, pixels) to maintain your login session, remember your preferences and settings, analyze how you use the Service, and detect and prevent fraud. Essential cookies are required for service functionality; analytics cookies help us understand usage patterns. Most browsers allow you to control cookies through settings; however, disabling cookies may affect Service functionality.
| Data Category | Retention Period |
|---|---|
| Account information | Duration of active subscription + 90 days after cancellation |
| Project/client data | Duration of active subscription; deletable upon request |
| Payment records | 7 years (tax/legal compliance) |
| Support tickets | 3 years |
| Email communications | 3 years |
| Usage logs/analytics | 12 months |
| Cancellation feedback data | 24 months from cancellation date |
Onboarding Emails: After you sign up for Markum, we send a 3-email onboarding sequence (Days 1, 3, and 7) to help you get started. These are sent based on our legitimate business interest in reducing churn and improving product activation.
Review Request Emails: Following a resolved support interaction, we may send a single email requesting a review of Markum.
Legal Basis: Legitimate interest. You have the right to object at any time by unsubscribing or emailing privacy@markum.io.
To exercise any of these rights, contact us at privacy@markum.io. We will respond within 30 days.
If you are a California resident, you have the following rights:
To submit a CCPA request, contact us at privacy@markum.io. We will verify your identity and respond within 45 days.
We implement industry-standard security measures including SSL/TLS encryption in transit, encrypted storage for sensitive data, regular security audits and penetration testing, role-based access controls, and secure password hashing. However, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security of your information.
If you are located outside the United States, your personal data will be transferred to, stored in, and processed in the United States.
EU/EEA Users: Transfers of personal data from the EEA to the United States are made on the basis of Standard Contractual Clauses (SCCs) approved by the European Commission under GDPR Art. 46(2)(c). You may request a copy of the applicable SCCs by contacting privacy@markum.io.
Markum is not intended for children under 13. We do not knowingly collect information from children under 13. If we discover we have collected information from a child under 13, we will delete it immediately.
Markum may contain links to third-party websites and services. This Privacy Policy does not apply to third-party sites. We are not responsible for their privacy practices. Please review their privacy policies before providing your information.
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Significant changes will be communicated via email. Your continued use of the Service constitutes acceptance of the updated policy.
This Privacy Policy is governed by the laws of the State of New York, United States, without regard to its conflict of law provisions. Any disputes arising under this Privacy Policy shall be subject to the exclusive jurisdiction of the courts of the State of New York.
Leonenko Group LLC
16 Whitetail Lane
Commack, NY 11725
United States
Markum Privacy Team
Email: privacy@markum.io
Website: markum.io
EU/EEA residents also have the right to lodge a complaint with their local data protection authority.